BACARDI Announces A-K Hada as National Brand Ambassador

BACARDÍ proudly announces the appointment of A-K Hada as National Brand Ambassador for BACARDÍ Rums.

Based in New York City, A-K Hada began her career in hospitality nine years ago and established herself as one of the industry’s most celebrated talents. As the creative force behind the bar of some of hospitality’s biggest names, Hada is most notably recognized for her six-year tenure as head bartender for PDT, the iconic New York bar. Most recently, she served as Beverage Director for the legendary Dante in New York, overseeing the beverage programs for their partnerships with Jean-Georges at The Greens and with The Snow Lodge in Aspen. Beyond the bar, Hada has also held leadership position as General Manager of Existing Conditions, and also led the apprenticeship program as CAP Manager at Tales of the Cocktail for the last five years running.

A-K Hada’s accolades include recognition as a two-time National Finalist in the USBG World Class competition, and a Spirited Award Finalist. She’s been sought out as a speaker and consultant for Tales of the Cocktail and other industry associations, and has also served as a judge during BACARDÍ Legacy Cocktail Competition in 2018. As a part of her new role with BACARDÍ, Hada will play an integral role in telling the story of the heritage, craft, and exceptional drink experience of the BACARDÍ portfolio.

A-K Hada commented, “I could not be more thrilled to join the team at BACARDÍ, a brand rich with history, heritage and passion. I’ve always sought out to elevate the drinking experience, and I’m looking forward to meeting new communities and sharing the beauty and versatility of BACARDÍ rums.”